For Press & Media

BowSmith Press Kit

Everything you need to cover BowSmith — descriptions, logos, screenshots, and brand guidelines. Currently available for preorder on the App Store; launching 30 June 2026.

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App Descriptions

Three lengths, ready to paste. Each block is hand-tuned for the format and audience.

Short (Tweet)

138 chars

BowSmith is the iOS archery app for compound and recurve archers — score 3D, indoor, and field; tune your bow; track every arrow.

Medium (Press intro)

60 words

BowSmith is the all-in-one iOS archery app built for compound and recurve archers who care about the details. It scores 20+ competition formats, guides you through 40+ proven tuning methods, manages your gear and arrow inventory, and turns every practice session into a data point you can learn from. Built by a competitive archer, for archers.

Long (Full description)

150 words

BowSmith is the archery scoring and bow tuning app for serious archers — the one its developer built because nothing else did the job. It scores every major competition format (3D, WA indoor and outdoor, NFAA, IFAA, Vegas), captures full tuning workflows for compound and recurve setups, manages a complete gear and arrow inventory, and analyzes every practice session so you can see what's working and what isn't. The app launches 30 June 2026 and is currently available for preorder on the App Store. It was built by an indie developer who is also a competitive compound archer. Free tier, Advanced ($9.99/mo), and Professional ($19.99/mo or $499 lifetime) plans are available. Available in English, Polish, German, and Czech. iOS only — iPhone and iPad.

Key Facts

Status
Available for preorder on the App Store
Launch date
30 June 2026
Platform
iOS — iPhone & iPad
Languages
English, Polish, German, Czech
Category
Sports / Archery
Pricing
Free tier, Advanced ($9.99/mo), Professional ($19.99/mo or $499 lifetime)
Developer
PIIAR Software (founded 2024)
App Store
https://bowsmith.app/download

Brand Assets

Download All (ZIP)

Free to use for editorial coverage. No form gate.

Brand Guidelines

Quick reference. Full guidelines are included in the press kit ZIP.

Colors

  • Charcoal
    #414042
  • Gold
    #CD9C2B
  • White
    #FFFFFF

Fonts

  • FrauncesDisplay, headlines
  • QuicksandBody text, UI

Name styling

BowSmith — capital B, capital S. Always one word. Never "Bow Smith" or "bowsmith".

What it is

An archery scoring and bow tuning app. Not a game. Not a fitness app. Not a generic sports tracker.

Founder & Origin

BowSmith is built by a competitive compound archer who shoots 3D and indoor formats and wanted an app that took the work seriously.

It started with a notebook. After every tuning session and every competition, the right setting got written down somewhere — then forgotten the next time it mattered. Existing apps were either generic scoring tools or weighed down with features for sports the developer didn't shoot. Nothing covered the full workflow: tune, score, track, learn, repeat.

BowSmith is the app the developer wished existed: tuning sessions that capture every variable, scoring across the formats archers actually shoot, gear and arrow inventories that survive between competitions, and analytics that make the patterns visible. Built as a tool the developer uses, not a product designed by committee.

Available for interview

The BowSmith founder is available for interviews, podcast appearances, and written Q&A. Reach out at bowsmith.ios@gmail.com. Timezone: CET. Typical response: 1-2 business days.

Press Releases

  • 2026-05-03

    BowSmith opens for pre-order on the App Store ahead of 30 June launch

    An iOS app for scoring, bow tuning, and gear tracking — built by a competitive compound archer — opens for pre-order ahead of its 30 June 2026 launch.

    BowSmith — the iOS archery scoring and bow tuning app — is now available for pre-order on the App Store ahead of its 30 June 2026 launch. Built by a competitive compound archer, it covers 20+ competition formats, 40+ tuning methods, and full gear and arrow inventory management.

    BowSmith is designed for compound, recurve, and traditional archers who want one place to score competitions, log practice, tune their setup, and keep their gear organized — with analytics that turn every session into data they can learn from.

    “I built BowSmith as the app I wished existed. Tune, score, track, learn — for the formats archers actually shoot.”— Michał Buczko, founder of BowSmith
    View on App Store →

About BowSmith

BowSmith is an iOS app for archery scoring, bow tuning, and gear management, built for compound, recurve, and traditional archers. It covers 20+ competition formats, 40+ tuning methods, and full gear and arrow inventory, with analytics that turn every session into data you can learn from. Available on the App Store in English, Polish, German, and Czech.

About PIIAR Software

PIIAR Software is an independent app studio founded in 2024 by a competitive compound archer. BowSmith is its first release — built as a tool the developer uses, not a product designed by committee.

Request a TestFlight Review Build

BowSmith is in App Store preorder until 30 June 2026. Journalists, creators, and bloggers can request a TestFlight invite for hands-on review.

What to include in your email

  • Your name
  • Publication, channel, or blog name
  • URL of your publication / channel
  • Audience size (rough is fine)
  • Coverage type (written review, video review, podcast, comparison piece, social post)
  • Anything else we should know

We typically respond within 2 business days. TestFlight invites are limited; we prioritize archery-focused outlets.

Email Press (mailto:)

Media Contact

Timezone
CET (Central European Time)
Response time
1-2 business days
Press & Media Kit - BowSmith | BowSmith